SEO Counselors

How we work

A clear, four-step process from first conversation to measurable results. No black boxes, no vague promises.

Baseline assessment
Leadership interview
Methodology mapping
90-day sprint
Book a Strategy Call
Step 1

Baseline assessment

Before we change anything, we measure where you stand. We audit your visibility across Google, AI search engines, and the broader web. This gives us a clear picture of what's working, what's broken, and where the biggest opportunities are.

  • Google Search Console and Analytics review
  • Google Business Profile audit per location
  • AI search visibility check (ChatGPT, Claude, Gemini, Google AI Overviews)
  • Citation and directory consistency scan
  • Competitor visibility snapshot
Step 2

Leadership interview

We sit down with your marketing team or leadership to understand where you're trying to go, what's worked in the past, and what hasn't. This isn't a sales call. It's a working session to align our methodology with your business goals.

  • Where are you trying to grow, and how fast?
  • What have you tried before, and what happened?
  • Which locations or service areas need the most help?
  • What does success look like for your team?
  • Who needs to see the numbers, and how often?
Step 3

Methodology mapping

We dive deeper into competitor research and map out exactly how our methodology applies to your company. We set up tracking for the metrics that matter, so everyone knows what we're measuring before we start.

  • Competitor research: what's working for the operators outranking you
  • Custom deployment plan per location or service area
  • Tracking setup: calls, direction requests, bookings, impressions
  • Content and citation roadmap for the first 90 days
  • Baseline recorded and locked in for the guarantee
Step 4

90-day sprint

We deploy the plan. During the sprint, we give regular updates and schedule results calls with your team so you always know where things stand. No black boxes, no waiting for a monthly report to find out what's happening.

  • On-page SEO, GBP optimization, and citation building deployed
  • AI search structured data implemented across all pages
  • Bi-weekly progress updates with actionable insights
  • Results calls scheduled at day 30, 60, and 90
  • Day 90 comparison: baseline vs. current numbers, apples to apples

Ready to start with a baseline?

Book a 20-minute call. We'll measure where you stand and show you exactly what we'd move.

Book a Strategy Call

Book a 20-minute call with our marketing team

We'll discuss your locations, your Google profiles, what AI engines say about you (and how we can fix it).

Book the session

Free 20-min call · No obligation